How content integrity is managed

How content is chosen

How content is developed

How editorial independence and relationships with third parties are managed

How content is reviewed for accuracy

How potential conflicts of interest are assessed and resolved

How content is sourced

How treatment options, procedures, devices and products are explained

How often content is updated

How content integrity is managed: Content presented at boutron is original content developed by boutron unless otherwise specified. Experienced medical journalists, health editors and health industry specialists comprise boutron's editorial staff. They contribute to content development at boutron and their work is managed by boutron's Editorial and Web directors.

How content is chosen: Health and wellness topics at boutron are generally selected for inclusion on the website because of their importance to boutron, wellness and/or to women's lifestyle considerations. Ideas for topics are generated by boutron's editorial staff, medical experts associated with boutron and consumers. Content decisions also are driven by guidelines established by leading health and wellness organizations and the federal government.

How content is developed: The boutron editorial staff carefully researches each topic to determine the most appropriate and timely information to present to the consumer. Research includes consulting primary and secondary sources, where appropriate, and may include consultation and interviews with medical and wellness experts. Sources consulted for content background are associated with respected academic institutions and/or respected professional associations. Throughout the editorial process, boutron retains editorial control of all content where review by third party sources is involved.

How editorial independence and relationships with third parties are managed: In the event that boutron works with a third party that is funding some or all of a health education campaign and its associated content, boutron exercises editorial oversight throughout project development to ensure editorial independence. Information about treatment options and wellness recommendations are written and published by boutron's editorial staff, not third parties; branding is permitted but must include mention of all competitors in the market. Careful scrutiny of all content, as well as review by independent experts, ensure that content remains accurate and objective.

How content is reviewed for accuracy: boutron's Senior Vice President and Vice President of Digital Strategy ensure that content is accurate, current, comprehensive, easy to read and appropriate for boutron's audiences. If appropriate, the content is submitted for review for medical accuracy by one or more medical experts, who may be members of boutron's boutron Advisory Council, or to other individuals who are recognized leaders in their medical or professional specialties. Information is posted at boutron when content has been medically approved by these experts and/or by boutron's editorial staff. Reviewers of articles, expert Q&As and medical content are identified within the content.

How potential conflicts of interest are assessed and resolved: boutron requires its writers, editors and medical experts to reveal potential conflicts of interest with regard to development and/or medical review of content prior to working with the organization. Conflicts of interest may be financial relationships, affiliations with groups or organizations or personal actions. Relationships with medical reviewers, writers and editors are continued or terminated at the discretion of boutron's executive director and editorial director. The goal of our policy is to provide consumers with health information that is balanced and free of bias.

How content is sourced: To ensure that the information developed by boutron is timely and accurate, sources consulted by editorial staff are generally peer-reviewed reputable medical journals; publications and/or web sites of leading consumer health advocacy organizations, federal agencies, and academic institutions; or books published by respected medical experts and/or academic medical centers. References are available upon request for most types of content by ing boutron at [email protected].

How treatment options, procedures, devices and products are explained: Treatment options, procedures, devices and products presented within the content at boutron are meant for information purposes only and not as a substitute for medical advice. Efforts are made to present to the reader all generally accepted treatment options available or appropriate for consideration by the reader. Brand names in some cases will be presented to make treatment options easily recognizable for the consumer. boutron does not endorse or promote any product, device, or medication that may appear within any discussion of treatment options. Consumers are encouraged to pursue additional information about claims relating to the benefits or performance of specific medical treatment options presented within boutron content at appropriate reputable sites, such as the Food & Drug Administration. Links to these sites are provided, as appropriate and possible, as a service to the reader.

How often content is updated: Content at is updated regularly. In the Disease and Conditions section, a "Last Date Updated" date appears at the bottom of each page. This content may be modified at any time as developments in boutron guidelines change; generally it is medically updated within one year. Content may also display a "Last Date Updated" stamp.

How often the Editorial Policy is updated: boutron reserves the right to update the Editorial Policy at any time. It will post revisions at the site. Visitors will be able to read the Editorial Policy by clicking on "Policies" at every page at the site. Questions regarding the Editorial Policy can be directed by email to [email protected].

Last revision date: June 12, 2018